The Challenge:

As with many IT firms, the competitive landscape is crowded. There are potentially thousands of other IT companies competing for the same business. And some of them are pretty aggressive in their tactics. Swip Systems needed a way to stand out from the noise and claim their corner of the market.

They also needed a consistent way to target and close quality accounts - the type of high-end, quality clients that really move the needle when it comes to growing the business.

The Solution:

We brought the tools and experience to the table to cut through the perception that the market was over-saturated and positioned Tom Swip as a peer to the senior C-level decision makers he targets, allowing him a better way to attract the right kind of prospects and convert them into qualified leads.

We developed a system that attracts quality prospects and works them through a systematic relationship building process, where 29% will be happy to schedule a call. Here’s how we structured his campaign:

The Results:

Swip Systems Became an Authority in the Industry and Has Generated Over 447% ROI

Through the LinkedSelling process, Swip Systems became the go-to IT authority and service provider for the manufacturing industry and found a way to generate a steady stream of quality leads.

Before he started, Swip’s LinkedIn account had less than 500 connections and we helped him quickly ramp that up to over 5,000 connections. As of 2018, Tom’s LinkedIn group has grown from 0 to nearly 7,000 members in five years. All of these members are Swip’s ideal clients and they are used to seeing his name and reading the material he shares through his group.

After working with Swip Systems for years now, we’ve given him the leads and sales opportunities that have allowed him to grow his business and close over $600,000 in sales.

We brought the tools and experience to the table to cut through the perception that the market was over-saturated and positioned Tom Swip as a peer to the senior C-level decision makers he targets, allowing him a better way to attract the right kind of prospects and convert them into qualified leads.

We developed a system that attracts quality prospects and works them through a systematic relationship building process, where 29% will be happy to schedule a call.